The first professional pizza cone and pizza base in Andria
Pizza to be composed as you like, very light and super tasty!
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MICSA - Who we are
Fresh pizza dough producer in Andria
Artisan tradition and food innovation
Over thirty years of experience in finding the perfect fresh dough
A story built on the field, day after day
MICSA was born from a long-standing passion: the constant pursuit of the perfect balance between tradition, quality, and innovation in the world of dough. For over thirty years, the owner has been producing fresh dough for pizza and professional catering, placing a premium on carefully selected ingredients and meticulous attention to production processes. From this experience, the new MICSA company was born.
Being a fresh pizza dough producer means having a deep understanding of flour characteristics, understanding leavening times, studying digestibility, and ensuring consistent quality throughout every stage of production. This allows us to offer a fresh dough perfect for the typical Bari pizza, characterized by lightness and crispiness.
Our story
In 2012, the Caracciolo family opened their first independent pizzeria. After a successful start, the business faced a common issue in the industry: the loss of the pizza chef responsible for production. A situation that could have jeopardized the business's continuity instead became an opportunity to develop something entirely new.
Gino Caracciolo and his sons decided to tackle the challenge head-on, dedicating themselves to studying flours, leavening processes, and dough maturation techniques. After months of testing and refinement, a proprietary recipe was born, distinguished by its quality, consistent production, and exceptional digestibility.
The goal was not simply to make good fresh dough, but to develop a product that could guarantee reliable and repeatable results over time, regardless of the difficulties associated with managing specialized personnel.
How our fresh dough is made
Professional quality accessible to all
Since 2013, the fresh dough developed by the Caracciolo family has become the main distinguishing feature of their directly managed businesses. Customers immediately appreciate its characteristics, and word of mouth contributes to the growth and popularity of their light and easily digestible pizza.
The Caracciolo family believes that quality should be accessible and easily replicable. This is why they developed fresh pizza dough balls, which allow for professional results even in situations where time, space, or specialized personnel can be operational constraints.
The company philosophy is based on four fundamental principles:
- uncompromising quality
- innovation applied to tradition
- ease of use
- reliability of the final result
These values guide every production choice and represent the foundation of the company's constant growth in the food sector.
The birth of Micsa Production
From pizzeria to specialized laboratory
In 2020, during a particularly challenging time for the restaurant industry, the Caracciolo family once again chose to turn a challenge into an opportunity.
The growing shortage of qualified pizza chefs and the growing value of their fresh dough have led to the birth of a new entrepreneurial vision: making a product already tested and developed through over thirty years of experience available to other businesses.
This is how Micsa Produzione was born.
The company has created a laboratory dedicated exclusively to the production of professional fresh dough balls, with the aim of helping pizzerias and entrepreneurs simplify business management without sacrificing quality.
Today, Micsa Produzione supports both existing pizzerias and new entrepreneurs looking to enter the pizza industry with a more efficient and sustainable organizational model.
A method developed in the field
Collaborations that confirm the value of the project
Before bringing their model to market, the Caracciolo family wanted to concretely test its effectiveness through real-world collaborations.
Initial experiences in Corato, Bisceglie, and Trani have confirmed the value of the project. Even entrepreneurs from sectors completely different from the restaurant industry have been able to launch successful businesses thanks to a tested fresh dough and operational support built on experience.
These collaborations have demonstrated that the success of a pizzeria depends not only on the presence of an expert pizza chef, but also on the ability to organize the work around a reliable and consistent product.
It is precisely this philosophy that still guides the work of Micsa Produzione today.
Our mission
Sharing experience, quality and entrepreneurial vision
MICSA's mission is to bring the excellence of professional fresh dough to every context. Each ball of fresh dough is created with the goal of simplifying pizza preparation while maintaining high quality standards and ensuring a tasty, fragrant, and highly digestible end result. To achieve this goal, the company continuously invests in selecting ingredients and developing processes that enhance the natural characteristics of the raw materials.
Micsa Produzione's mission is to make professional fresh dough accessible for pizzerias, developed through over thirty years of direct experience in the sector.
The company supports:
- pizzerias already open
- new entrepreneurs
- partners interested in developing new activities
offering not only an exclusive product, but also operational expertise, training and support.
Because Micsa Produzione doesn't just supply balls of fresh dough. It shares a method, a history, and an entrepreneurial vision built day after day in the world of professional pizza.
Contact us to discover our successful case histories.
Why choose MICSA
The experience gained in the sector allows MICSA to provide fresh dough balls that are easy to handle and suitable for different business models related to modern catering.
Each ball of fresh MICSA dough is born from continuous research into the perfect, highly digestible dough. The goal is to offer a pizza that combines flavor, lightness, and ease of handling.
MICSA's main strengths:
Training and support
Micsa assists you with free initial training and operational support
Highly digestible dough
Developed and perfected through careful manufacturing
Over thirty years of experience
Over 30 years of experience in the pizza industry now with the new reality of MICSA
A partner for those seeking quality professional fresh dough
Contact MICSA: experience, quality, and reliability
Every successful business starts with a solid foundation. The story of Micsa Produzione demonstrates how experience, research, and passion can transform into a project capable of creating value for entrepreneurs and restaurant professionals.
Contact us to learn more about our work method and discover how our professional fresh pizza dough can help your business grow.
